2012, New York. Someone realized we didn't need to spend hours at the salon for perfect nails. ImPRESS created something that sounded impossible: professional gel-finish nails without glue, that stick with a press and last 7-10 days. The patented PureFit Technology made them the number 1 brand of the KISS group, and the reason is simple - it just works.
What started as a technological revolution became a sweet addiction. From the absolute black of All Black to the perfect nude of Frosting and the smoky blue of Mint To Be - every design feels like a small statement of self-confidence. No queues, no waiting, no damage to the natural nail. Just 5 minutes separate you from the feeling that everything is in place. ImPRESS - because some things are just not to be missed.
