
Fine Rituals is a home for indie brands from around the world – a platform for niche, high-quality, and purposeful beauty, skincare, and lifestyle brands. We support independent businesses with environmental and social values, and each product is carefully selected: cruelty-free, with high-quality ingredients and strict quality control.
Brands with a vision
We carefully select indie brands from around the world – independent, unique businesses with a clear agenda. Each brand we select operates with a commitment to the values of sustainability, fair trade, and social responsibility.
Uncompromising quality
The products on the site meet the highest standards of quality control – in Israel and internationally. Each formula is based on advanced, effective and clean ingredients, without SLS, parabens or harmful ingredients.
Beauty with responsibility
All products are approved by the Ministry of Health, are not tested on animals, and were chosen out of a desire to expand our vegan offering – out of the belief that true beauty begins with ethical choices.